Archives for November2013


First Impressions Matter

“People make snap judgements. It takes only 1/10th of a second to form a first impression about a person, and websites are no different. It takes about 50 milliseconds (that’s 0.05 seconds) for users to form an opinion about your website that determines whether they like your site or not, whether they’ll stay or leave.”*

Are you making a good first impression? I recently had the opportunity to collaborate with two men on a Web project geared to make a good first impression. Both men understand the importance of aesthetic and providing beautiful composition and design when it comes to making first impressions count. Jim Bauman is an award-winning architectural designer with an impressive portfolio of commercial and residential work. Don Angle is establishing himself as a great compositional photographer who adds personality and witty interaction to every project. The result of this collaboration is www.jimbaumandesign.com, an extensive online design portfolio from the work of Jim Bauman uniquely captured through the photography of Don Angle.

Jim Bauman Design Website

So, are you making a good first impression? If you’re unsure and want to explore options to improve your first impression through brand development, advertising, website or social media, contact us today.

*To explore more statistics that highlight the importance of first impressions, visit Conversion XL’s blog post.