“People make snap judgements. It takes only 1/10th of a second to form a first impression about a person, and websites are no different. It takes about 50 milliseconds (that’s 0.05 seconds) for users to form an opinion about your website that determines whether they like your site or not, whether they’ll stay or leave.”*
Are you making a good first impression? I recently had the opportunity to collaborate with two men on a Web project geared to make a good first impression. Both men understand the importance of aesthetic and providing beautiful composition and design when it comes to making first impressions count. Jim Bauman is an award-winning architectural designer with an impressive portfolio of commercial and residential work. Don Angle is establishing himself as a great compositional photographer who adds personality and witty interaction to every project. The result of this collaboration is www.jimbaumandesign.com, an extensive online design portfolio from the work of Jim Bauman uniquely captured through the photography of Don Angle.
So, are you making a good first impression? If you’re unsure and want to explore options to improve your first impression through brand development, advertising, website or social media, contact us today.
*To explore more statistics that highlight the importance of first impressions, visit Conversion XL’s blog post.
Last week on the Welborn Creative Facebook page we shared a quick peek of a Winans design for the chocolate maker’s newest location. That design is quickly taking off as a refreshed brand for the local company and we couldn’t be more thrilled.
Winans has a rich history in Miami County, Ohio dating back to the late 1800s. The famous hand-made chocolates were introduced in 1961 when Max and Dick Winans opened Winans Carriage House Candies in Piqua, Ohio. The company has evolved into the Winans we know today which is owned and operated by Joe and Laurie (Winans) Reiser. Joe and Laurie carry on the five generations old, German family, tradition of quality chocolates handed down by Max and continue to innovate the Winans brand. Not only is Winans known for fine chocolates but now may be equally known for its coffees. Only the best green coffee beans are imported world-wide and craft-roasted daily in their local roastery. And it doesn’t stop there, the Reisers have traveled to South America on several occasions to establish Winans’ own cacao and coffee plants in the mountains of central Honduras.
Winans continues to be an innovative business while maintaining a top quality product and relationship-focused customer service. Welborn Creative is excited to partner with this great local company. Below is the refreshed Winans brand at the downtown Troy location in preparation for Mumford & Sons and the Gentlemen of the Road Tour. We’ll be enjoying the music this weekend with Winans in hand. How about you?
I’ve always liked super heros but I think I’ll stick with a full beard.
The Ohio State Fair ended two weeks ago and the Miami County Fair is coming to a close. So, how did things go for the wooden gum ball machine 4H woodworking project? Take a look for yourself. Here’s Mr. Creative with his 4H projects.
Bennett received outstanding project awards in both art and woodworking and was selected to be a representative at the Ohio State Fair for woodworking with his wooden gum ball machine. I had better step it up or I might be out of a job soon.
Who is the most creative at Welborn creative? Bennett could say he deserves the top spot. Check out this wooden gum ball machine he built for his 4H woodworking project. He might be right.
Maybe you’ve heard of it – Crossfit. To some, it’s a grueling varied workout that is completely exhausting yet, at the same time, rewarding and leaves the athlete wanting more. To others, it’s an insane cult-like group that speaks a foreign language (WOD, TABATA or AMRAP). Either way, it’s a phenomenon that has swept the nation the last several years and even hosts an international event, The Crossfit Games, to determine the fittest people on earth.
Crossfit has become a common place term in our house as well. Taking part in Crossfit helps make sure I don’t completely deteriorate sitting at a computer screen all day sandwiched between 3 hours of driving in the car. Which is why I was excited to help out our good friends with their growing Crossfit business, FitQuest. FitQuest delivers innovative and efficient solutions to modular gym set-ups (basically, they build equipment for Crossfit gyms – or boxes – as Crossfitters call them). And, even more recently, have begun a small gym of their own in Covington, Ohio utilizing FitQuest equipment. Keep an eye out for FitQuest, as the company continues to grow and have success you may see more of them in the Crossfit community.
It’s only a couple days away – a day to recognize fathers. The American culture’s portrait of a father, at least according to the media and Hallmark: an apathetic man, more interested in watching sports from his La-Z-Boy while completely disengaged from his wife and children and too ignorant or stupid to take on any significant responsibility. So, this is what we celebrate?
What about the man who completely gives himself up for his wife and children (Ephesians 5)? The man who tirelessly and humbly serves his family, their needs and their best interest is the one who is most celebrated by his wife and children. The responsibility of fatherhood, denying self and becoming a servant is not easy. If it were, more men would give up themselves because, in the end, the rewards are greater. Need some encouragement to battle through, deny yourself and take up the responsibility of being a good father? Visit Familyman Ministries for some encouragement this Father’s Day. Want to inspire a father in your life? These shirt designs are also available at www.familymanweb.com.
The Montgomery Tree Surgery brand is taking shape. We’ve seen it on everything from trucks to baseball jerseys. Keep an eye out for it, you never know where it might show up. In the meantime, check out the new case study highlighting the work done for MTS.
The 4 Paws for 2 Brothers design is over a year old but recently had a big payoff.
The Swafford family has two adopted boys who were in need of an ADHD/FASD Service Dog. I was blessed with the opportunity to help support the boys with the design above. The 5k was a success. Friends, local businesses and the community all rallied to support the Swaffords in countless ways. The family was even featured on local television talking about service dogs. Finally, on May 6, 2013 all the hard work and waiting paid off – Kalib and Brandon met their new bud Twingo for the first time. So, how’d it work out? See below:
“So far, we have seen Twingo stop or shorten meltdowns, soothe an upset kid post boo-boo, snuggle, hog the bed, steal a pancake and our heart’s!! We are totally smitten!”
We’re so happy for the Swafford family and their newest addition, Twingo. In fact, our family is starting down the path to acquire a service dog for our adopted daughter who has been diagnosed with PDD-NOS (a disorder within the autism spectrum).
To find out more information on the Swafford’s service dog provider, visit 4 Paws for Ability.
To be honest, I don’t know much about Annie Oakley but around here she’s a local legend. Annie Oakley was born near Greenville, Ohio and is best known for her sharpshooting skills. With these skills she acquired nicknames such as The Peerless Lady Wing-Shot, The Rifle Queen and Little Sure Shot. She even traveled across the country as one of the stars in Buffalo Bill’s Wild West Shows.
So, how did I learn all this? Wikipedia, of course. It was a 50th Anniversary design contest for The Annie Oakley Festival that initiated the research. The design above is reminiscent of the Buffalo Bill posters from the late 1800s with a focus placed on Annie Oakley herself. This design is now a finalist to represent the 50th Anniversary festival. On May, 8th I’ll have the opportunity to present the design before the festival committee for a vote along with two other designers. Not sure what to expect but, I’ll follow up and post some news on how it goes.
May 10, 2013 – Winner, Winner Chicken Dinner! This just announced: our design is the contest winner for the 50th Anniversary of the Annie Oakley Festival.